How to Recruit and Select Salespeople Who Can SELL
A One Day Workshop in the Masterclass Series
This highly interactive one-day workshop will present the findings of a two-year study of high-performing sales and service personnel. You will learn the characteristics that separate high and low performers in five different sales and telephone sales roles, plus practical strategies for recruiting, testing, interviewing and orienting new sales personnel to your company. Two key questions we will address: Can they do the job? And will they do the job here?

•    Learn why current sales recruiting and selection practices
     for sales are not working
•    Take away specific "how-to" tips for upgrading your
     recruiting skills
•    Discover the type of sales person you need to recruit for
     your sales environment
•    Sharpen you Interviewing skills

Free white paper on
Building a Sales Force That Sell
Request free article

You will learn:

• How to read a CV

• How to Structure the Interview

• How to use different types of questions

• Discover behaviour and sales skills

• Learn the weaknesses to avoid

• Learn to balance intuition with evidence

• Separate the winners from those merely
    good at interviewing

• How and when to sell the job

• Learn to take references which allow you 
    to make informed decisions

• Benchmarking sales skills

• How to prepare job profiles

• How to devise selection criteria

• How to determine ‘must have’ and
    ‘preferred’ criteria

• Recruiting Sources

• Writing a Job Ad that gets results

• Briefing a Recruitment Agency

• Using the Internet to Recruit

• How to Screen Candidates

• Telephone Qualification and Screening

• Testing - Learn What to Test For